Mulberry App
The App was produced to showcase Mulberry's Hand Bags and Shoes. Features included an Integrated eCommerce Platform, a Lookbook and catwalk show videos - where the user could "shop the look", and a new blog.
Apple Featured App
50,000 downloads in the first month
Browse & buy Mulberry’s entire range
Direct purchase from the look book
Wishlist syncs with mulberry.com accounts
Digital Look Book Tech m-commerce
Global penetration in 48 hours
“This is one of the best, well designed & user friendly apps… It is a pleasure to use. Well done Mulberry! - Soreilly“
Creative Direction & UX - Steve Keane
