Steve Keane - UX/UI Design

The financial industry's transition away from the outdated Bloomberg Terminals prompted the creation of a new platform tailored for traders. This platform was carefully designed to aid collaboration, facilitate analysis and trading, and streamline the saving and sharing of documents and financial information and trade ideas. Its implementation offered heightened clarity to markets, providing timely research and market insights, as well as access to UBS global experts and analysts. By enabling the efficient implementation of strategies and accurate management of trades and performance, it utilised a diverse range of applications, establishing itself as a truly unified cross-asset banking platform.

The solution featured a clean and user-friendly interface accessible to all, with a paired-down aesthetic that integrated multiple tools seamlessly. Serving as a gateway to UBS's premier products and services, it incorporated live messaging and social media features, encouraging the exchange of information, trade ideas, and networking opportunities. Additionally, it facilitated the publishing and easy retrieval of financial documents. To ensure consistency and coherence across all platforms, we created a detailed Design System and Digital Guidelines working across all platforms.